Promotion Tools. Deliverable 3.2 of the AGROECOLOGY Partnership

The primary objective of the communication and promotional materials, along with supporting tools, is to develop a cohesive corporate design and graphic line that will be used across all work packages (WPs) of the project. This includes the creation of a unified visual identity, which will be reflected in various forms of communication and dissemination materials. The aim is to ensure consistency and recognition of the project’s brand in all related outputs.
The deliverable includes the development of a project logo, as well as templates for various promotional materials such as presentations, flyers, banners, and official documents. Special attention is given to defining a consistent font and colour scheme to be used across these assets, along with guidelines for customization and usage.
Key templates outlined in the document include: project presentations (PPTs); flyers (horizontal and vertical formats; posters/roll-up banners; project documents (Word files, reports, and deliverables).
Detailed instructions for usage and customization of these templates ensure that all team members and partners adhere to the unified design.
The annexes provide ready-to-use templates for each of these communication materials, including presentations, flyers, posters, letters, agendas, meeting minutes, newsletters, and reports.
This strategic approach to visual identity will strengthen the project’s presence and ensure that its materials are professionally and consistently represented across all platforms and stakeholders.